Day 2: NYFW Diary

day2nyyfw15photographed by A.K.I. Photography

Wearing: Scandal Collection by The Limited coat / Alexander Wang for HM sweatshirt / Lulu’s skirt / Guess boots / Joe Fresh scarf / Khirma New York bag / Mercura shades  Lips: Violet lipstick by Lorac Pro w/ MAC Vino liner   

This was one of my fave looks for NYFW.  I love the rounded silhouette and strong shoulders. I tend to lead my looks with an edgy vibe, so I paired this girly Lulu’s skirt with an Alexander Wang for H&M sweatshirt. Threw on this Scandal Collection for The Limited coat I received when I was on Good Morning America with Kerry Washington. Set for Day 2!


A video posted by Joy Adaézé (@joy_adaeze) on

My first show was Romona Keveza- her first in the US -as she usually shows in Paris. It was absolutely stunning! I could not get over how beautiful the dresses were. Everything from cocktail frocks to elegant ball gowns. I saw so many pieces that would look great as wedding or bridesmaid dresses. (Our big wedding is later this year so you know I was taking note!) I especially loved the vibe. It was very 1950’s -fashion-show-scene when the designer would go through each look, describing it to the attendees. Romona herself was there giving us deets on unique fabrics and other gems. Perfect!   After Romona I went back to the office to work on Curl Sistas Hair. Afterwards, I caught a ride with Lexus downtown. I love how they provide cars during NYFW, especially when it was redic-cold this season.


Then back a lil uptown for Rebecca Minkoff. Been a fan of her bags for years and always like to see how she translates to clothing. This season’s fave was the fringe boot. NYFW is a spontaeous time and you really never know what will happen each day. The night before I got an email from a reporter Prune Perromat from AFP- Agence France-Presse (one of the largest newswires in the world. Publications and journalists subscribe to them and use their stories for various outlets). Prune wanted to profile me for a story she was working on – a fashion bloggers experience at NYFW. We agreed to meet up at my next stop- Full Force PR. (You can read the AFP feature here).


While at Full Force I feel in love with the jewelry line- Diabolli Kill, esp. this sick-ass statement ring. After the showroom, Prune and I met up with my husband to go to the Lulu’s party. Lulu’s and I teamed up on some NYFW looks this season so I was excited to come and support. It was such a chill party- great vibes and people. I actually met a bunch of my followers there, which was so nice. This one amazing follower showed me a sketch she did of me from like 4 years ago. Pretty epic. The Lulu’s team was awesome! I love those girls.


A video posted by Joy Adaézé (@joy_adaeze) on


I always love bringing Obi to fashion events with me. He’s the best : )

Ended Day 2 with a relaxing massage and the love of my life. Not too bad at all.




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My NYFW AFP feature, one of the world’s largest newswires

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full pic of my outfit on Day 2


photo by A.K.I. Photography

So excited to share that I was profiled on AFP Agence France-Presse, one of the world’s largest newswires, along with AP and Reuters. AFP reaches up to 1 billion people which is insane. The writer Prune Perromat, followed me on Day 2 of NYFW and it was probably my most spontaneous and fun interview yet. We chatted while walking to an event, hailing a cab, looking at jewelry. She was awesome and so sweet!

The cool thing about AFP is that journalists and sites use AFP content for their own publications, meaning that this story will be shared amongst many outlets. Right now it’s in French on AFP, RTL, TV5Monde and in Spanish on Digo and Yahoo Noticias Espana. Will let you know when the English version comes out!

Special thanks to AFP and Prune Perromat!


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Day 1: NYFW Diary


photographed by Atisha Paulson for NYLON

Wearing: vintage Adidas sweatshirt / Altuzarra for Target blazer / vintage brooch / H&M blazer (layered as a coat) / my husband’s Topman scarf / Zara pants / Asos sneakers / Khirma New York bag / Mercura sunglasses / Betsey Johnson bracelet /  Lips: Ruby Woo by MAC 

Each NYFW season I always have this really great idea to actually organize my outfits for the week- only thing is this never actually happens. I usually end up choosing what I’m going to wear right before getting dressed to run out out or if I get an extra moment, I pick something the night before. On day 1, it was a pick-an-outfit-in-10-minutes kinda situation.

I was in a comfy mood so I settled on Zara pants and sneakers (see additional outfit deets above) with lots and lots of layers up top- like I was literally wearing 1 top, 1 sweater, 1 sweatshirt and a blazer, oh and then another blazer. This layering thing has been a lifesaver, seeing that this is one of the coldest NYFW’s maybe ever.


My first show was Marissa Webb over at Milk Studios, which is the cool, chic venue alternative to Lincoln Center. Unlike, yesterday at pre-nyfw- I was running LATE and thought I’d miss the entire thing but something amazing happened. Just as I arrived, Marissa Webb’s pr girls walked me upstairs just as the show was starting. They were the sweetest ladies! (I’ll save this for another post, but through out my years as a blogger and stylist, I’ve found that prs are superhuman and never stop working. I love their grind.)

It was my first time at Marissa Webb and I LOVED the collection. I actually met Marissa years ago in a bathroom during an event. I complimented her on her shoes and she was a sweetheart. Very stylish woman and very, very talented. (Marissa is also the new creative director at Banana Republic.) Back to the collection- I loved the tailored blazers and clever separates- and of course the sick layers. (See the full collection here)

A video posted by Joy Adaézé (@joy_adaeze) on


After leaving Marissa, I hung out for a bit and chilled in the super cute #DesignDisrupted lounge.

10958353_754698761280647_143346123_n   Processed with VSCOcam with f2 preset   Processed with VSCOcam with f2 preset Then had the honor of being snapped outside Milk by Nylon, Made and Milk Studios : ) 10946244_353726588155129_898020726_n -Quick pit stop in Chelsea Market to thaw out from the cold!

1736741_799086490126481_1173438659_n Next up was a presentation that I was super excited about- Khirma New York. Many of you know how much I LOVE this brand. I’ve worn Khirma for years and she is just a genius. Best handbag designer! The presentation was at her beautiful shop downtown at 102 Charles Street and it was so intimate and cozy.

A video posted by Joy Adaézé (@joy_adaeze) on


Here is a vid of my faves with my ultimate being the grey tote. Beyond gorgeous, especially since I consider grey to be one of my fave colors.

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with the amazing Khirma : )



with my girl Katie!

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I chatted with the Khirma crew, including the designer herself. They are like family! I love them! (I did a quick interview with Khirma which will be up shortly.) Pretty much the presentation consisted of me obsessing over the bags + talking fun pics. Pretty epic time w/ awesome people.

After Khirma, I headed to Chelsea to pick up some sunglasses for NYFW from one of fave designers, Mercura NYC. I’ve been wearing them for years- you guys may remember those sick mirrored monkey frames. Addicted. Grabbed a doughnut and chia latte downstairs and then time to head home. Not too bad for Day 1. Probably my most chill ever. Stay tuned for Day 2!



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